What IF

//What IF
What IF 2018-03-15T08:57:35+00:00

Project Description

What If | Web Documentary

What If is an interactive documentary commissioned by the Pisa Interent Festival, conceived as a branded entertainment product. Created for the 2015 edition of the festival, this collects ideas, opinion makers, professionals, exceptional witnesses to tell crucial aspects of internet culture.

Through a mechanism that incorporates the dynamics of video game, What If, allows you to explore in a fun and playful ninety minutes of reflections and ideas on the Internet. The user can choose who to talk to and which question to ask him. Thus building itself, with it’s own times and it’s own curiosity, it’s path, it’s space.

A unique experience that is the result of a transmedia content setting to create a bridge between one edition and another of the cultural event.


  • Fondazione Sistema Toscana


  • Internet Festival


  • Html5
  • Javascript
  • Css 3


  • Videomaking
  • Photography
  • Website
  • Visual Design